INCOMEMAX is an EXCEL template which allows you to maximize business earnings over a 10 year period. You can apply earning weights (discount rates for example) to yearly values and the program then calculates optimal market shares for each product. Data for up to five product lines and other company level financial data are entered to describe your business. Ten year income, balance sheet and cash flow tables are then generated showing your firm's best financial profile. Most proforma financial programs only allow you to project future financial status based on present trends and/or historical data only. However INCOMEMAX actually helps you uncover hidden, unrealized earnings by selecting product sales profiles which maximize your firm's earnings after interest and taxes. You select the upper and lower limits for each product's market share, sales growth rates, cost data and the program then maximizes your firm's earnings over the next 10 years. You also have the capability to weight each year's earnings by selecting appropriate discount rates. Weighting capabilities also give you the flexibility to maximize earnings for shorter time periods by entering zero as the weighting factor for non-selected years. The trial version of the software comes with a user manual and allows evaluation of all capabilities using sample data.